Marketing channel control is a progress that one channel member successfully influences the behavior decision variables of another member on the different level in the channel.
营销渠道控制是一个渠道成员对另一个渠道成员的行为与决策变量成功施加影响的过程。
The channel control power is the key to the market power construction in the competitive market study.
渠道控制能力是研究竞争市场中市场势力构建的核心,其形成对我国企业改变在全球价值链中被低端锁定的现状,增进比较利益至关重要。
This article indicates the important meaning of enterprises channel strategy reorientation,illustrates the essential of new pattern channel strategy which emphases on constructing brimless value chain and value network,then takes the success experience of IT enterprises for example to describe the implement of new pattern channel strategy.
面临新的市场环境变化的挑战,新型渠道战略应运而生。
Research on the Strategic Adjustment of Marketing Channel in CPIC Shanghai;
上海太保产险营销渠道战略调整的研究
An Analysis of Choosing Strategic Partners of Retailing Channels with Game Theory;
分销渠道战略合作伙伴选择中的博弈分析
Application de la théorie de l intégration verticale á la stratégle de canal dans le secteur monopolistique ; le cas d une société francaise;
纵向一体化理论在寡头行业渠道战略中的应用:一个法国公司的案例
The Research on Strategic Channels Construction of Chinese Fast Consumable;
中国快速消费品战略性渠道建设研究
The Study and Re-Design of Founder PC Distribution Channel;
方正电脑分销渠道研究及战略再设计
The Preliminary Research on Strategic Channel Construction of Chinese Fast Consumable;
中国快速消费品战略性渠道建设初探
Channel power and strategic alliance--the research and governance of the industrial products channel conflict;
渠道权力与战略联盟——工业品分销渠道冲突治理研究
Research on the Demand Oriented Turnaround of Tourism Marketing Strategy and Channel Policy
需求导向的旅游营销战略与渠道策略变革研究
The Strategy of the Marketing Channel Flattening and Multi-brand for IT Distributior;
IT分销企业营销渠道扁平化及多品牌战略
Distribution Channel Adjustment and Optimization of BB Co. during Strategy Transformation;
BB公司战略转型期手机分销渠道的调整与优化
Discussions about financing strategy for water resources construction in Taihu Lake basin;
拓宽太湖流域水利建设投融资渠道的战略探讨
Auditing of sale channels:a prerequisite for the success of business marketing strategy;
销售渠道审计:决胜企业营销战略的前提
The Investigation on the Strategy of Reformation of Marketing Channels of Home Appliance Industry in the Third and Fourth Class Market by the Means of Forging the Strategic Alliance of Distribution;
战略分销联盟改造家电企业三、四级分销渠道策略探讨
Comparison between Dynamic and Static Game Formation Mechanism of Distributor Strategic Alliance in Marketing Channel;
营销渠道经销商战略联盟动态和静态博弈形成机理比较
Make Effortes to Open up Oriental Channels to Increase U.S. Wealth --Clinton s Review of Asia-Pacific Strategy;
努力拓展增长美国财富的东方渠道——克林顿的亚太经济战略回顾
Empirical Study on the Impact of Guanxi on Exercise of Channel Powers and Its Channel Behavioral Outcomes
基于私人关系的渠道权力战略选择以及影响的实证研究
On the Content Integration and Channel Integration of Digital Newspaper Industry--The Development Strategy of Newspaper Industry in the Age of Media Integration
数字报业的内容融合与渠道融合——媒介融合时代的报业发展战略
A Study on the Relationship between Influence Strategies and Satisfaction in Marketing Channels;
渠道影响策略与渠道满意度的关系研究
