The research on the current situation and causes of brand loyalty in Chinese retail market——The strategies of promoting brand loyalty in Chinese large-sized chain supermarkets
中国零售市场品牌忠诚度现状与成因研究——我国大型连锁超市品牌忠诚度提升策略研究
Boost of brand loyalty of consumers and satisfaction of distributors can promote the distributors loyalty in attitude as well as conduct.
提高用户的品牌忠诚度可以促使经销商保持行为忠诚,提高经销商的满意度可以提高经销商的忠诚感,只有把二者有效结合起来,才能够保证经销商的真正忠诚。
The brand loyalty consists of two parts:emotional loyalty and behavior loyalty.
品牌忠诚度分为情感忠诚和行为忠诚两个部分。
The paper discusses the connotation of the brands loyalty,reviews the past studies,and put forward a new measur- ing method for the brands loyalty degree-the complex number measuring model of the brands loyalty degree.
对品牌忠诚及品牌忠诚度的涵义进行了探讨,提出了一种新的品牌忠诚度测度方法——品牌综合忠诚度复数测度及策略导向模型。
Boosting Customer Brand Loyalty by the Management of "Brand Groups"
以“品牌社群”经营提升顾客品牌忠诚度
A Model on Brand Faith-Profit & Analysis on the Brand Strategy Matrix;
品牌忠诚度——利润模型与品牌策略矩阵分析
Research Based on Brand Loyalty of Brand Equity Evaluation Methods
基于品牌忠诚度的品牌资产价值评估方法研究
The research on the current situation and causes of brand loyalty in Chinese retail market--The strategies of promoting brand loyalty in Chinese large-sized chain supermarkets
中国零售市场品牌忠诚度现状与成因研究——我国大型连锁超市品牌忠诚度提升策略研究
Comparative Research on Influencing Factors of Consumer Brand Loyalty between China and Britain;
中英消费者品牌忠诚度影响因素对比研究
The Influence of Impulsive Buying Behavior on Brand Loyalty;
冲动性购买行为对品牌忠诚度的影响研究
Empirical Study on Determinants of Brand Loyalty to Portal Website;
门户网站品牌忠诚度影响因素的实证研究
A Conceptual Review on Brand Loyalty and Factors Affecting It;
品牌忠诚度及其影响因素的概念性文献考察
Tactics on Culturing Customer s Brand Loyalty Based on Competition in the Market;
从市场竞争看顾客品牌忠诚度的培养策略
The Relation between the Brand Identity of Sports Shoes and Brand Loyalty on Campus in ChongQing;
重庆市大学生对运动鞋品牌形象的认知与品牌忠诚度的关系研究
The Research of Influence of Consumers Brand Loyalty on Attribution of Responsibility in Product Crisis;
产品危机下消费者品牌忠诚度对责任归因的影响研究
Research of the Influence of Product Harm on Consumers Brand Loyalty;
产品伤害事件对消费者品牌忠诚度的影响机制研究
Multisensory packaging design increases brand loyalty,shelf impact;
多重感官包装设计——增加品牌忠诚度和产品吸引力的灵丹妙药
The Research of Attribution of Responsibility in Product Crisis Based on Brand Loyalty
基于品牌忠诚度的产品危机中责任归因影响研究
The Influence of Consumer Satisfaction and Brand Awareness on Brand Loyalty;
顾客满意度、品牌知名度对品牌忠诚的影响
The affiliation by the brand localization strategy, increases customer's loyalty.
藉由品牌定位策略,增加顾客的忠诚度.
The effect of store brand on customer loyalty;
零售商私人品牌对顾客忠诚度的影响
An Empirical Study on the Determinants of Loyalty on Brand Switching Tobacco Consumer;
品牌转换的卷烟消费者忠诚度影响因素研究
