Based on the results of a questionnaire investigation, this paper analyzes the consumer consciousness, consumer motivation, levels of expenditure and expenditure structure on the cause of sports of about 1000 male and female college students from five universities in Xuzhou.
通过问卷调查,对江苏省徐州市5所院校的1000名男、女大学生的体育消费意识、消费动机、消费水平与消费结构进行了调查、分析。
The present study compared the relation model of consumer satisfaction (CS), consumer motivations and behaviors in insurance market.
结果发现,顾客满意度在新顾客群体中直接影响消费动机和行为,在老顾客中通过动机间接影响消费行为。
An Empirical Study on Herbal Tea Consumption Motivation from Chinese Traditional Value;
基于中国传统文化价值观的凉茶品类消费动机研究
A Study on the Current College Students Cartoon Consumption Motivation;
当代大学生动漫消费动机研究
This paper takes as college students consumer as the subject,studying their sports consumption motivation,sports consumption self-concept and sports consumption behavior.
以大学生消费群为研究对象,对他们的体育消费动机、体育消费自我概念和体育消费行为进行研究,探讨体育消费自我概念与体育消费动机之间的关系,体育消费自我概念与消费动机如何引导体育消费行为,是否对消费行为有预测作用,寻求消费动机、消费自我概念与消费行为的关联,研究表明:在大学生体育消费行为的影响途径中,主客观因素都影响着大学生消费行为的形成和培养,在这些主客观因素中,既有体育消费动机的直接影响效果,又有体育消费自我概念因素的直接或间接的影响作用。
Although the consumers can have to consumption motives on conspicuous commodity with common consumable goods are very gre.
虽然消费者对炫耀性商品的消费动机与一般消费品有很大不同,但现有消费者行为理论并没有对炫耀性消费动机给出恰当的解释,更缺乏对特定群体消费者炫耀性消费动机的系统研究。
The consumers\' consumption motives of conspicuous commodity and those of common consumable goods are very greatly different,and the existing consumer behavior theory has not given appropriate explanation to conspicuous consumption motives and specially,the systemic research on the specific cluster consumers\' conspicuous consumption motives are very insufficient.
消费者对炫耀性商品的消费动机与一般消费品有很大不同,现有消费者行为理论未对炫耀性消费动机给出恰当的解释,更缺乏对特定群体消费者炫耀性消费动机的系统研究。
This demonstration research is carried out upon consumer motivation of mobile value-added based on the theory of social psychology.
消费者动机作为消费者购买行为的前提,更加受到企业的重视。
An Empirical Research on Luxury Consumption Motives of Chinese Consumers;
中国消费者奢侈品消费动机的实证研究
Exploratory study on Chinese only-child generation's motives of conspicuous consumption
中国独生代消费者炫耀性消费动机的实证分析
A Investigation and Analysis of Consumption Motivation of the Post-80s Generation College Students;
80后大学生的消费动机调查与分析
Research on the Motivation and Level of College Students Sports Consumption and Its Strategies;
大学生体育消费动机、水平及对策研究
A Research on the Motivation of Sports Consumption of University Students in Hunan Province;
湖南省高校学生体育消费动机的研究
Research on the Conformity Relation of Self-concept,Consumption Motivation and Consumption Behavior;
自我概念、消费动机和体育消费行为整合性关系研究
Study on Online Games Consumption Motivation of College Students;
我国当代大学生网络游戏消费动机研究
Undergraduates Motivation for Sport Consumption and Its Influencing Factors;
高校学生体育消费动机及其影响因素分析
A Random Dynamic Input-output Model with Consumption;
一类带消费的随机动态投入产出模型
A Study of Consumers Intrinsic Motivation of Participating in Brand Community;
消费者参与品牌社群的内在动机研究
A Research on Motive and Marketing Strategy of Internet Symbolic Consumption;
网络符号消费的动机和营销策略研究
Influential Factors on Customer′s Buying Behaviors Caused by Customer′s Motivations;
消费者动机导致购买行为的制约因素
Optimal consume-invest model with stochastic volatility;
具有随机波动的最优消费-投资模型
Study of Guiding Purohasing Motive for Consumers and Its Application;
消费者购买动机的可诱导性及其应用
Research on the Consumer Behaviors and Motivations of Customers in the Sports Lottery Market of Nanjing;
南京体育彩民消费行为与动机的研究
Apply Market Mechanism to Promote the Development of Old Age Consume Energetically;
运用市场机制 大力推动老年消费发展
Research on the Interactive Mechanism between Consumption Choice and Investment Structure
消费选择与投资结构的互动机制研究
Research on luxury-purchasing motives of young white collar consumers:Taking Shenzhen as an example;
年轻白领消费群的奢侈消费品购买动机研究——以深圳市为例
